{"id":130097,"date":"2020-04-05T18:23:19","date_gmt":"2020-04-05T23:23:19","guid":{"rendered":"https:\/\/thebudgetfashionista.com\/?p=130097"},"modified":"2025-10-18T09:16:19","modified_gmt":"2025-10-18T15:16:19","slug":"best-beauty-brands","status":"publish","type":"post","link":"https:\/\/www.thebudgetfashionista.com\/beauty-tips-women\/best-beauty-brands\/","title":{"rendered":"5 best beauty brands that should be on your radar"},"content":{"rendered":"\r\n<p>Whether you\u2019re shopping at the drugstore, high-end department stores, or scrolling through your ad-ridden feed on Instagram, it\u2019s hard to ignore just how many beauty brands are out there these days.<\/p>\r\n\r\n\r\n\n\r\n\r\n\r\n<p>With so many options and a budget that sadly has limits, it&#8217;s tough to know which brands are worth your hard-earned cash and which you should pass up entirely. Want to know what we think? From the veterans keeping up with the latest in science to a few new kids on the block, these five best beauty brands deserve a try.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">5 best beauty brands<\/h2>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">1. Paula\u2019s choice<\/h3>\r\n\r\n\r\n\r\n<p>Paula\u2019s Choice has stood the test of time for a reason. Founder Paula Begoun set out to pull the curtain back on the skincare industry, making it easy for regular folks to understand which ingredients were effective, useless, or downright harmful to our skin or health. Her goal was to create products that <em>worked<\/em>, using only proven ingredients. As a result, she&#8217;s built a loyal following of customers who formerly felt let down by the industry. Always keeping up with advances in skincare and science, Paula\u2019s Choice evolves constantly to meet the needs of the modern shopper.<\/p>\r\n\r\n\r\n\r\n<p>One of the most popular products in the Paula\u2019s Choice line is the 2% BHA Liquid Exfoliant. Aimed at fighting acne, clogged pores, and blackheads, it\u2019s a gentle and effective product that helps you maintain clean, clear pores.<\/p>\r\n\r\n\r\n<p >No products found.<\/p>\r\n\r\n\r\n<p>The Niacinamide Booster is also worth a look. Niacinamide is a B vitamin that, when applied topically, works wonders to reduce redness, minimize the appearance of pores, and even slow down the production of oil without stripping the skin. Most niacinamide products don\u2019t contain enough to do much, but the <a class=\"rank-math-link\" href=\"https:\/\/amzn.to\/3aMcB38\" target=\"_blank\" rel=\"noopener\">10% Niacinamide Booster <span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><g id=\"wpil-svg-outbound-7-icon-path\" fill=\"none\" clip-path=\"url(#clip0_31_188)\">\r\n                            <path d=\"M9.16724 14.8891L20.1672 3.88908\" stroke-linecap=\"round\"\/>\r\n                            <path d=\"M13.4497 3.53554L20.5208 3.53554L20.5208 10.6066\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n                            <path d=\"M17.5 13.5L17.5 16.26C17.5 17.4179 17.5 17.9968 17.2675 18.4359C17.0799 18.7902 16.7902 19.0799 16.4359 19.2675C15.9968 19.5 15.4179 19.5 14.26 19.5L7.74 19.5C6.58213 19.5 6.0032 19.5 5.56414 19.2675C5.20983 19.0799 4.92007 18.7902 4.73247 18.4359C4.5 17.9968 4.5 17.4179 4.5 16.26L4.5 9.74C4.5 8.58213 4.5 8.0032 4.73247 7.56414C4.92007 7.20983 5.20982 6.92007 5.56414 6.73247C6.0032 6.5 6.58213 6.5 7.74 6.5L11 6.5\" stroke-linecap=\"round\"\/>\r\n                        <\/g>\r\n                        <defs>\r\n                            <clipPath id=\"clip0_31_188\">\r\n                                <rect fill=\"white\" height=\"24\" width=\"24\"\/>\r\n                            <\/clipPath>\r\n                        <\/defs><\/svg><\/span><\/a>is potent. You need just a few drops daily to make a difference.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">2. Realher<\/h3>\r\n\r\n\r\n\r\n<p>It\u2019s something we don\u2019t talk about much, but all of us know: Our ideas around beauty and how we view ourselves don\u2019t just come from within. Society has a way of being judgy about women who wear too much makeup, or women who don&#8217;t wear enough.<\/p>\r\n\r\n\r\n\r\n<p><a class=\"rank-math-link\" href=\"https:\/\/www.thebudgetfashionista.com\/archive\/realher-makeup\/\">REALHER<\/a> has had enough of that, and so have we. Makeup isn\u2019t a mask. It can be armor, or an outward representative of what we\u2019re feeling inside. It can be anything really, but one thing\u2019s for sure: It\u2019s best when it\u2019s empowering.<\/p>\r\n\r\n\r\n\r\n<p>REALHER created a line of makeup that makes you feel like the best version of yourself, inside and out. With names like \u201cEmbrace Yourself\u201d and \u201cI Am Powerful,\u201d REALHER products feel as good as they look. That&#8217;s why any list of best beauty brands that doesn&#8217;t include this one is incomplete.<\/p>\r\n\r\n\r\n\r\n<p>Purple is the color of royalty, and the <a href=\"https:\/\/lordeandbelle.com\/products\/conquer-from-within-eyeshadow-palette?ref=lordeandbelle\" target=\"_blank\" rel=\"noopener\">Conquer From Within<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a> eye shadow palette will have you embracing your inner queen. Heavy is the head that wears the crown, but it gets a little lighter when your eye shadow game is this perfect.<\/p>\r\n\r\n\r\n<p >No products found.<\/p>\r\n\r\n\r\n<p>When your lips are feeling dry and chapped, the <a class=\"rank-math-link\" href=\"https:\/\/amzn.to\/2x6ylb9\" target=\"_blank\" rel=\"noopener\">moisturizing lipstick<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a> will be like an oasis in the desert. Gone are the days of having to go without lipstick in favor of applying lip balm hundreds of times through the day. This product pulls double duty, providing as much moisture as it does stunning color.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">3. The ordinary<\/h3>\r\n\r\n\r\n\r\n<p>At first glance, <a href=\"https:\/\/www.amazon.com\/s?k=THE+ORDINARY&amp;linkCode=ll2&amp;tag=thebudgetfa06-20&amp;linkId=304d4ac32500f87bafaa5273646b00a5&amp;language=en_US&amp;ref_=as_li_ss_tl\" rel=\"sponsored noopener\" target=\"_blank\">The Ordinary<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a>\u2019s range of products seems too good to be true. With prices that low, you could spend more on a latte. There has to be a catch, right? But this brand is anything but ordinary, and proof that you don\u2019t have to pay an arm and a leg to get great products.<\/p>\r\n\r\n\r\n<p >No products found.<\/p>\r\n\r\n\r\n<p>By avoiding the high costs of expensive ad campaigns and fussy packaging, The Ordinary passes the savings along, without sacrificing on quality. The range of products includes peels, retinoids, <a class=\"wpil_keyword_link\" href=\"https:\/\/www.thebudgetfashionista.com\/archive\/vitamin-c-serums\/\" title=\"Vitamin C serums: What&#8217;s the story?\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"614\">vitamin C serums<\/a>, oils, and beyond &#8212; the type of stuff you might find in your dermatologist&#8217;s office with a huge markup. With prices this low, you can afford to experiment and see what works best for your skin.<\/p>\r\n\r\n\r\n\r\n<p>One of The Ordinary\u2019s most iconic products is the <a class=\"rank-math-link\" href=\"https:\/\/amzn.to\/3aLV8b1\" target=\"_blank\" rel=\"noopener\">AHA 30% BHA 2% Peeling Solution<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a>. With multiple AHAs working to fight signs of aging on the surface and salicylic acid diving deep into your pores to keep acne at bay, it\u2019s a powerhouse product that covers all of your bases.<\/p>\r\n\r\n\r\n<p >No products found.<\/p>\r\n\r\n\r\n<p>Or, if you\u2019re looking for a more gentle way to fight aging, redness, and a generally dull appearance, <a href=\"https:\/\/www.amazon.com\/Ordinary-Azelaic-Acid-Suspension-30ml\/dp\/B06WD5J8KY?keywords=ordinary+Azelaic+Acid+10%25+Suspension&amp;qid=1701640280&amp;sr=8-1&amp;linkCode=ll1&amp;tag=thebudgetfa06-20&amp;linkId=ce299e2c99eb43ae51e22c74714e3fb9&amp;language=en_US&amp;ref_=as_li_ss_tl\" rel=\"sponsored noopener\" data-type=\"link\" data-id=\"https:\/\/www.amazon.com\/Ordinary-Azelaic-Acid-Suspension-30ml\/dp\/B06WD5J8KY?keywords=ordinary+Azelaic+Acid+10%25+Suspension&amp;qid=1701640280&amp;sr=8-1&amp;linkCode=ll1&amp;tag=thebudgetfa06-20&amp;linkId=ce299e2c99eb43ae51e22c74714e3fb9&amp;language=en_US&amp;ref_=as_li_ss_tl\" target=\"_blank\">Azelaic Acid 10% Suspension <span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a>might be right up your alley. Azelaic acid is a powerful antioxidant that\u2019s usually only available by prescription, but still gentle enough for most people to use regularly.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">4. Stratia<\/h3>\r\n\r\n\r\n\r\n<p>When skincare addict Alli Reed was frustrated by a lack of effective and affordable skincare products, she put her extensive skincare and chemistry know-how to work and founded her own line, <a href=\"https:\/\/www.stratiaskin.com\/\" target=\"_blank\" rel=\"noopener\">Stratia<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a>.<\/p>\r\n\r\n\r\n\r\n<p>Every ingredient used in these products is proven effective, backed by loads of science. The no-frills, no-nonsense range is created to work for everyone. Without added irritants like fragrance, even those with the most sensitive skin can use the line without worrying about waking up to a skincare disaster. And with prices ranging from $15 to $27, you won\u2019t have to break open the piggy bank to get your glow up.<\/p>\r\n\r\n\r\n\r\n<p>The product that started it all was Liquid Gold. It&#8217;s packed with ingredients that are meant to heal and baby your skin while providing a huge dose of moisture.<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"900\" class=\"wp-image-130123\" src=\"https:\/\/www.thebudgetfashionista.com\/wp-content\/uploads\/2020\/04\/best-beauty-brands-stratia-aha.jpg\" alt=\"Stratia Soft Touch AHA\" data-pin-description=\"Stratia Soft Touch AHA -- a must-have exfoliant, no matter what problems you\u2019re looking to target. The 10% mandelic acid solution is the most gentle of all AHAs, making it perfect for anyone new to acids. \" data-pin-title=\"5 Best Beauty Brands to Watch\" title=\"\" srcset=\"https:\/\/www.thebudgetfashionista.com\/wp-content\/uploads\/2020\/04\/best-beauty-brands-stratia-aha.jpg 600w, https:\/\/www.thebudgetfashionista.com\/wp-content\/uploads\/2020\/04\/best-beauty-brands-stratia-aha-200x300.jpg 200w, https:\/\/www.thebudgetfashionista.com\/wp-content\/uploads\/2020\/04\/best-beauty-brands-stratia-aha-300x450.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>\r\n<figcaption class=\"wp-element-caption\"><a class=\"rank-math-link\" href=\"https:\/\/www.stratiaskin.com\/collections\/all\/products\/soft-touch-aha\" target=\"_blank\" rel=\"noopener\">Buy now from Stratia<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>Or, try the <a href=\"https:\/\/www.stratiaskin.com\/collections\/all\/products\/soft-touch-aha\" target=\"_blank\" rel=\"noopener\">Soft Touch AHA<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a> &#8212; a must-have exfoliant, no matter what problems you\u2019re looking to target. The 10% mandelic acid solution is the most gentle of all AHAs, making it perfect for anyone new to acids. From fighting wrinkles and acne to smoothing out rough texture, Soft Touch AHA has you covered.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">5. Fenty<\/h3>\r\n\r\n\r\n\r\n<p>When <a class=\"rank-math-link\" href=\"https:\/\/www.thebudgetfashionista.com\/archive\/rihanna-celebrity-style\/\">Rihanna<\/a> announced her makeup line, Fenty, just a few years ago, many wrote it off as another celebrity line that would end up in the clearance aisle.<\/p>\r\n\r\n\r\n\r\n<p>But Rihanna has since proven Fenty is here to stay. The line goes toe-to-toe with the biggest and best beauty brands, and often comes out on top. With a color range and marketing that proves to be more inclusive than any other makeup brand out there, Fenty is a brand for everyone. Leave your insecurities at the door and come as you are.<\/p>\r\n\r\n\r\n<p >No products found.<\/p>\r\n\r\n\r\n<p>For those who scoff at the idea of being a wallflower, you\u2019ll be glad to have <a class=\"rank-math-link\" href=\"https:\/\/amzn.to\/2UJM40x\" target=\"_blank\" rel=\"noopener\">Stunna Lip Paint<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a> in your makeup bag. This liquid lipstick leaves nothing uncovered, for an opaque look that will last. With colors ranging from a universal bombshell red to a daring black, fortune favors the bold, and so does this product.<\/p>\r\n\r\n\r\n\r\n<p>Everyone looks better with a glow, but not all of us are lucky enough to have one coming from within. Thankfully, there are plenty of shades of the <a class=\"rank-math-link\" href=\"https:\/\/amzn.to\/34huBQy\" target=\"_blank\" rel=\"noopener\">Killawatt Freestyle Highlighter<span class=\"wpil-link-icon\" title=\"Link goes to external site.\" style=\"margin: 0 0 0 5px;\"><svg width=\"24\" height=\"24\" style=\"height:16px; width:16px; fill:#000000; stroke:#000000; display:inline-block;\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\"><use href=\"#wpil-svg-outbound-7-icon-path\"><\/use><\/svg><\/span><\/a> to save the day. A touch of brightness looks great in a video conference, especially if you&#8217;re looking a little blah after so much time spent indoors.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Whether you\u2019re shopping at the drugstore, high-end department stores, or scrolling through your ad-ridden feed on Instagram, it\u2019s hard to ignore just how many beauty brands are out there these days. With so many options and a budget that sadly has limits, it&#8217;s tough to know which brands are worth your hard-earned cash and which&hellip;&nbsp;<a href=\"https:\/\/www.thebudgetfashionista.com\/beauty-tips-women\/best-beauty-brands\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">5 best beauty brands that should be on your radar<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":130130,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"off","neve_meta_content_width":70,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[2],"tags":[303847,538],"class_list":["post-130097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty-tips-women","tag-beauty-stores","tag-make-up"],"mv":{"thumbnail_id":130130,"thumbnail_uri":"https:\/\/www.thebudgetfashionista.com\/wp-content\/uploads\/2020\/04\/best-beauty-brands-fi-300x169.jpg"},"_links":{"self":[{"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/posts\/130097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/comments?post=130097"}],"version-history":[{"count":0,"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/posts\/130097\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/media\/130130"}],"wp:attachment":[{"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/media?parent=130097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/categories?post=130097"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thebudgetfashionista.com\/wp-json\/wp\/v2\/tags?post=130097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}